Advertising Icons

Q1. This advertising icon is based on the Polson girl and it was created in the year 1966 by Sylvester Da Cunha, who was then with ad agency ASP along with Eustace Fernandes, the artist and it has been one of the largest running campaign in the Indian history. Name the brand and the character.
Ans1. Amul Girl (Dimple)
Q2. This advertising icon was created by British artist Nicholas Price for a brand of cigarettes in France. This character was imported in US by RJ Reynolds and company in 1988. Name the character and the brand.
Ans2. Joe the Camel for the Camel cigerretes
Q3. This advertising icon was created by Martin Nodell. Nodell was working for the ad agency Leo Burnett at the time, and named it Poppin’ Fresh. But he is better known by which name?
Ans3. Pillsbury Doughboy
Q4. This advertising icon was born in the year 1951 when the Leo Burnett was hired to create a campaign for Kellogg's new cereal, Sugar Frosted Flakes and it was original designed, children's book illustrator Martin Provinsen. Name the character.
Ans4. Tony the tiger
Q5. This advertising icon created in 1989 by TBWA Chiat/Day ad agency. Since then it has become a potent spokesperson for the brand popping up in cartoons, conversations, and political campaigns throughout America. In a backlash to the ubiquitous commercial, late night talk show host David Letterman smashed it with a baseball bat. Name the character.
Ans5. Energiser Bunny
Q6. this advertising icon was created in 1921 created in 1921 after a promotion for Gold Medal flour flooded Washburn Crosby Co. with questions about baking. To answer customers in a more personal manner, the company created a fictitious kitchen expert and it has continued to evolve over a period of time. Name the character.
Ans6. Betty crocker
Q7. This advertising character was created after one of the founders of the company observed that a display of stacked tires resembled a human form. Earlier it used to drink beer and wear glasses. Since then it has reformed itself and doesn’t drink and does not wear glasses. Name the character.
Ans7. The Michelin Man (Bibendum)
Q8. An easy one to finish off. This is not a created brand character but he is a real character. Which businessman has recently been spotted in the print commercials of Samsonite brand of suitcases?
Ans8. Richard Branson

Food Quiz

1.The biscuits were first thought to have been made byAustralian and New Zealand women for the Australianand New Zealand soldiers of World War I and were firstcalled Soldiers' Biscuits.ANZAC Biscuits
3. Connect
A food brand endorsed by Drew Barrymore – BaskinRobbins"The Open Kettle." Mr. William Rosenberg's , founderof Dunkin first coffee and donut shop,was called the"Open KettleMichael T Cobler : founder of Togo's (whose completename is Togo's Great Sandwiches), a chain of fast-foodsandwich restaurants now owned by Dunkin' Brands Inc.Baskin-Robbins, Togo's, and Dunkin Donuts compriseAllied Domecq Quick Service Restaurants, part ofAllied Domecq plc. Allied Domecq was he answer I waslooking for.
4. Name the company behind "Brand new you" campaign,and the "10/10 Challenge" that promised a 10-poundweight loss in 10 weeks.General Mills
5. The three characters were originally designed byillustrator Vernon Grant and made their debut in 1933.Their names are derived from a radio ad. The ad said,"Listen to the fairy song of health, the merry chorussung by __________________ as they merrily X, Y and Zin a bowl of milk. If you've never heard food talking,now is your chance." Inspired by this ad, Grant drewthree characters and named them brought thecharacters to ______ who bought them on the spot.Opinion varies concerning Y’s occupation, but X isalways portrayed as a baker and Z as a soldier.Identify X, Y, Z and the brand in question.Snap, Crackle Pop; Kelloggs6.McDonaldland characters Birdie the Early BirdGrimace, Hamburglar
7. Which company is associated with the foll: SirShakes-A-Lot, the Duke of Doubt and the Wizard ofFriesBurger King
8. Connect• Secret recipe of eleven herbs and spices remains oneof the best-kept trade secrets in business. Theoriginal, handwritten recipe is locked securely in avault in Louisville KFC• A character from Treasure island : Long JohnSilver• Wing Street :chain owned by Pizza hut
The connect I was looking for Yum Brands. Most of youhad answered it as KFC
9. This company ran into trouble by introducing sweetsshaped like flattened snakes, chickens and squirrelswith track marks on their bodies; and was threatenedby New Jersey's Society for the Prevention of Crueltyto Animals (NJSPCA) to stop the product, saying itencouraged acts of cruelty. Name the company and thebrand of sweets.
KRAFT - fruit-flavoured Trolli Roadkill Gummi candy

Taglines

1. Always low prices. Always. - WALMART
2. Like no other store in the world - BLOOMINGDALES
3. You can do it. We can Help. - HOMETRADE
4. Every Little Helps - TESCO
5. The spirit of Commerce - METRO
6. Costs less to get more - KROGER
7. Is se sasta aur Achcha kahee nahee milenga - BIG BAZAAR
8. The stuff of life. - KMART
9. Shop. Eat. Celebrate - CENTRAL
1. Like. No. Other. - *SONY*
2. Everyone's Invited or Its hard to Imagine - *SAMSUNG*
3. Life's Good - *LG*
4. The Indian Multinational - *VIDEOCON*
5. Born in Japan Entertaining The World - *SANSUI*
6. Inspired Living - *HAIER*
7. Sense and Simplicity - *PHILLIPS*
8. The Perfect Experience - *JVC*
9. Choose Freedom - *TOSHIBA*
1. Microsoft - Where Do You Want to Go Today ; Your Potential Our Passion



2. Windows XP - Do More with Less



3. HP - Invent ; Everything is Possible



4. Computer Associates - The software that powers the E Business



5. CSC - Experience. Results.



6. Accenture - High Performance. Delivered



7. IBM - ON DEMAND



8. LENOVO - We are building a new technology company.



9. Apple Macintosh - Think Different.



10. TCS - Beyond the Obvious



11. Infosys - Powered by Intellect, Driven by Values;

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12. WIPRO - Applying Thought



13. EMC - Where Information Lives.



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